Villa World is an ASX 500 listed company that builds and sells homes and land in Queensland, New South Wales and Victoria. Based on the success of the Lilium project, Villa World selected Union Inc. to research, position and create a brand identity for their latest land development. Carolina is a 300 plus lot land development located in Melbourne’s west. The brand has been designed to leverage the draw-card suburbs and amenities surrounding the development.

Brand identity
Digital
Photography
Naming
Collateral
Strategy
Signage